Case Studies
Construction Industry – Data Security Course Design, Development and Delivery
Situation: As many executives have become painfully aware, inconsistent or unenforceable standards can leave a company exposed to significant liability. A longtime client had an inconsistent approach to data security, affecting every department and every employee.
Critical Issue: This became a critical issue when the company started to experience data breaches, and it was clear a three-pronged approach was required.
Reasons: Once the standards were developed, training needed to be designed and delivered, with uniform standards enforcement.
Vision: The Senior Vice President of Human Resources told me there were three issues keeping her up at night:
The possibility that employee data security could be breached
The potential to lose business to competitors
Morale problems
Results: Once we understood the client’s needs and concerns, we designed, developed and delivered a comprehensive data security course, resulting in a standard process, streamlined staff training, and reduced exposure for the company as a whole.
Rick Carle, PE Senior Project Manager at Aguirre & Fields
We’ve hired Alise two years in a row now to help us become better writers. She has a very good understanding of what it takes to be a good writer, and better yet, teaches it in such a way that staff can learn and enjoy the sessions.
Engineering Industry – Course Design, Development and Delivery
Situation: In a competitive market, it’s essential to write compelling proposals and attract new business. A client had an inconsistent proposal-writing process and was frustrated about why some proposals won the bid, and some didn’t.
Critical Issue: This became a critical issue when the company’s project volume began to decline.
Reasons: After analyzing several proposal samples, it was clear they suffered from repetition, wordiness and overcomplicated sentences.
Vision: The Vice President and Director of Marketing shared concerns about losing business and project opportunities to competitors and how difficult it was to write within the allotted space in many RFPs.
We Provided: We created a customized proposal-writing course, targeting the writing weaknesses and delivered the course several times to different groups.
Results: Participants said the skills gained in the course gave them an edge over their competitors and significantly helped writing proposals with limited space.
Mike Moss, CAE President at Society for College and University Planning
Alise provided a writing workshop to the customer service department of my organization. Her delivery was very personable and created an engaged and active participation from the workshop attendees. Her training approach was perfect for our organization, and I recommend her and Write Wise Communications for any company looking to improve its customer communications.
Petroleum Industry – Standard Course Delivery
Situation: A systematic employee development process is essential to maintaining consistent growth in knowledge and skills.
Critical Issue: With a very diverse workforce, this global operator implemented carefully selected courses, targeting specific knowledge and skills needed to compete and thrive in a volatile petroleum market.
Reasons: The employees received training regularly, as part of the company’s continuing employee development program.
Vision: The Senior Training Advisor explained the need for consistency and a long-term employee development vision aligned with their evaluation process.
We Provided: We provided a curriculum of standard courses targeting their unique needs for knowledge and skills.
Results: Participants gained skills in written, spoken and interpersonal skills by participating in the variety of course offerings.
Phillip Weiss Executive Coaching, Team Development, Facilitation, Org Change, Leadership Training
Alise is talented, intuitive and personable. The primary work that she has done for me to date was to help outline a training curriculum and create the workbook. She’s smart, knowledgeable and efficient. I love it that Alise does not overcomplicate things. She’s also timely.
I highly recommend Alise and plan to use her again!
Petroleum Industry – Course Design, Development and Delivery
Situation: In the petroleum industry, oilfield service companies compete for business constantly. Developing and maintaining client relationships is essential to gaining business opportunities and retaining customers.
Critical Issue: With a very diverse, analytical workforce, this global seismic services company began to notice a trend toward offending or alienating its clients.
Reasons: The employees were mostly shy and introverted, yet highly educated and intelligent. However, a large part of their work was presenting information and interacting with clients in social and dining settings.
Vision: The Training Department shared concerns about losing business and project opportunities to competitors. It was challenging for their employees to interact and dine with customers in an American behavioral style.
We Provided: We created a customized Business Etiquette Course, including best practices for interacting and dining with clients. Participants practiced their skills at a meal together.
Results: Participants learned the courteous, polite behavior skills needed to interact with clients comfortably. This course became part of the company’s New Employee Orientation program and was implemented as the behavioral standard throughout the company.
Tom Lyons, Cameron Drilling Systems, Vicksburg, MS
I’ve had the pleasure of working with Alise Isbell. Alise demonstrates professionalism and enthusiasm in her training approach, personal style and classroom management techniques, which in turn generates student interaction, participation and enthusiasm for the course curriculum.
Transportation Industry – Curriculum Design, Development and Delivery
Situation: In every industry effective staff development is essential to success. This requires skilled trainers.
Critical Issue: With a very diverse workforce and high turnover rate, this transportation organization needed to improve their training process in the customer service department.
Reasons: The department’s methods for training trainers were inconsistent, complicated and not conducive to effective knowledge transfer.
Vision: Department leaders shared their concerns about the ineffective training process and high drop-out rate of trainees. They felt like they were ‘spinning their wheels’ and were extremely frustrated.
We Provided: We delivered a comprehensive Train-the-Trainer program, including design and delivery aspects of the training process.
Results: Participants gained the skills and knowledge they needed to effectively develop and deliver training to new staff members and decrease the drop-out rate.
Kathi Crawford, SPHR, MMC (IAC), CEO of People Possibilities, LLC
I hired Alise to design and develop participant materials. She delivered an outstanding set of materials. Alise kept the project on track and delivered the materials in a timely fashion. She was able to effectively draw out key information and content that would have otherwise been missed. I highly recommend Alise as an Instructional Designer and Trainer for any training project you are considering.
Utility Industry – Standard Course Delivery
Situation: A consistent employee development process is essential to increasing a workforce’s knowledge and skills.
Critical Issue: With a very diverse workforce, this national utility company implemented carefully selected courses, targeting specific knowledge and skills needed to compete and thrive in a volatile petroleum market.
Reasons: The employees were trained regularly, as part of the company’s continuing employee development program. It was also important to deliver consistent courses in their nationwide locations.
Vision: The Senior Training Specialist explained the need for consistency and a long-term employee development vision, aligned with their evaluation process.
We Provided: We provided a curriculum of standard courses targeting their unique knowledge and skills needs.
Results: Participants improved written skills by participating in these courses in Houston, Minneapolis and Shreveport.
